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Friday July 27, 2007

The Power of Networking

Brian Shi

I’m friends with a lot of Asians. Actually, if you asked me two years ago who my friends were, and if I responded honestly, I would have told you that my friends as well as my network were entirely comprised of Asians—mostly Chinese and Korean. Then it became terribly apparent that if I was going to climb the corporate ladder I must diversify my Rolodex of who I call friends and who I network with.

Again, I am not advising anyone to not build community with people that share a lot of commonalities. It is healthy for your personal growth, it’s natural, it’s convenient and it’s easy. But as our world continues to become globalized and as people--regardless of color and creed--begin to network with each other, it’s imperative that Asians do the same.

It is important to note that it really doesn’t matter what industry you’re in, diversifying your Rolodex is essential, and the best way to do this is to network. This is especially true for potential job seekers. The more people who know your name and your value the better chance you will get referred when a good job opens up. According to an article on Vault.com, 80 percent of jobs are filled through word-of-mouth. In other words, the adage of “it’s all about who you know” proves true.

So, maybe some of you were like me two years ago where I had no idea how to extend myself and build a diverse network, or maybe you already have a growing Rolodex but would like to learn new ways to expand it even more. Here are 10 simple ways to get started:

1. Get Connected. See what ways you can get connected within your own company or organization (company outings, events, resource groups, etc.).
2. Get Outside. Go to outside networking events and parties—and if you can’t get in as a member, attend as a volunteer.
3. Get Involved. Become a member of an organization that promotes diversity
4. Get Introspective. Make a list of people who are influencers who you personally know and ask them for advice—you will be surprised how willing they are to help.
5. Get to the Point. When meeting with people at networking events, know what you’re looking for and present yourself honestly. Most influencers who go to these types of events know why people are there—cut through the crap and get to business.
6. Get Habitual. Make networking a part of your daily lifestyle. Remember that people who you may want to connect with may cross your paths at the gym, grocery or on your commute.
7. Get Unselfish. Make sure the conversation is not all about you—give others a chance to talk about themselves and ask interesting questions.
8. Get Patient. When you do make a connection, don’t be too forward or too pushy (for instance, don’t ask for a job right from the start). If they like you, this connection will become fruitful soon enough
9. Get Courteous. Make sure you follow-up. After a great conversation and connection, nothing seals the deal like a succinct but personal Thank-you note/email
10. Get Going. Don’t spend another day not networking, do it now.

If you have other simple suggestions, feel free to send an idea our way. Send your ideas and suggestions to Editor AT adiversity.com.

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