Dulles, VA - AOL announced the launch of its new Chinese language AOL.com Web portal tailored to serve the needs of the Chinese American and Chinese speaking community in the United States. Previously available as a beta version, this new site has been updated with additional features and is available at http://chinese.aol.com.

Available in both Simplified Chinese and Traditional Chinese characters, this AOL.com portal brings together Web search, blogs and e-mail features with news from worldwide. The portal will also offer as many as 20 hours of video content and programming at any given time, including free, full-length movies and episodes of popular TV shows from China, daily video news, and more.

By providing this free language-specific portal -- another phase in the evolution of the U.S. AOL.com Web portal -- AOL can better serve the millions of people in the United States who want access to features like e-mail, search, entertainment, and news in one place, in Chinese.

AOL worked with ChinaPortal.com, a MediaZone Channel, as a strategic partner to provide the majority of content for this site covering news, sports and entertainment, including exclusive programs and event webcasts from China. MediaZone is a leading global broadcaster which also has established content partnerships with NBC Sports and Shanghai Media Group.

Newest features and programming available with the free portal include:
- A cooking TV show focused on vegetarian cooking and healthy living, and a health TV show focused on health education, preventive advices, and healthy life style -- both shows will be updated five times a week.
- An "Ordinary People, Extraordinary Experiences" documentary that highlights how ordinary people overcome adversities in life in their quests for harmony, love, and life's true meanings. This show will also be updated five times a week.
- Community services, including information, resources and advice on topics such as real estate and immigration.

Already announced features available with the free portal include:
- AOL Web Mail and AIM Mail services that work in simplified and traditional Chinese for users to read and write e-mail. Additional translation will be incorporated on the mail interface soon.
- Video programming, including daily video news from Mainland China, as well as hours of new content and entertainment every week in Chinese, including choices of full length movies from China; full length TV programs from China (choices of hit dramas, Chinese sitcoms, popular soap operas from China and Korea, and others); and in-depth news magazines, talk shows and variety shows.
- Text news on worldwide events in Chinese language updated every hour. Photo news about China updated daily.
- Popular blogs in Chinese language integrated from the Weblogs media network.

To support the launch of its new portal, AOL has begun a campaign to generate awareness among the Chinese American and Chinese speaking community in the United States. The promotional campaign was created by Kang & Lee Advertising of New York, NY, the leading full-service marketing consulting and communications agency focused on linking corporate America to the Asian-American marketplace.

AVAILABILITY: The Chinese language U.S. AOL.com Web portal can be accessed directly at http://chinese.aol.com as well as through the international services area of the free AOL.com web portal.

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AOL 为美国市场推出 AOL.com 中文门户
专门为美国的华裔和中文社区提供的
免费网络门户

提供电子邮件、新闻、网络搜索以及覆盖新闻、体育和娱乐的免费完整视频节目

弗吉尼亚州杜勒斯市 - 2006 年 9 月 28 日 -AOL 今日宣布启动其新的 AOL.com 中文网络门户 , 这是 专为美国华人及中文社区团体提供的服务。这个新网站之前是作为测试版提供,现在已经更新,添加了更多的功能,网址为:http://chinese.aol.com/。

该 AOL.com? 门户同时提供简体中文和繁体中文版本,它将网络搜索、网络日志和电子邮件功能以及全球的新闻汇聚一起。该门户还将在任一时间提供 20 小时之多的视频内容和节目,包括免费的、来自中国的整部电影和流行的电视节目剧集、及每日视频新闻等等。

提供此免费的特定语言门户,是美国 AOL.com 网络门户发展中的又一个新阶段。籍此AOL 可以为美国数以百万想要在同一个地方就能获得中文电子邮件、搜索、娱乐和新闻等功能的人们提供更好的服务。

AOL 以 ChinaPortal.com(一个 MediaZone 频道)为战略伙伴,为该网站提供覆盖新闻、体育和娱乐的大部分内容,包括来自中国的独家节目和活动网络广播。MediaZone 是一家全球领先的广播商,它与 NBC Sports 以及上海文广新闻传媒集团也建立了内容伙伴关系。

该免费门户提供的最新功能和节目包括:
- 一个美食电视节目,聚焦于素食烹饪和健康起居;一个保健电视节目,聚焦于健康教育、预防性建议和健康的生活方式?? 两个节目都将一星期更新五次。
- 有关?芸芸众生?的系列记录片,介绍普通人在其追求和谐、爱和生命真谛的过程中,是如何克服人生困境的。该节目也将一星期更新五次。
- 社区服务,包括有关房地产和移民等主题的信息、资源和建议。

该免费门户已经宣布提供的功能包括:
- AOL 网络邮件系统和 AIM 邮件服务,可让用户使用简体中文和繁体中文进行阅读和书写电子邮件。不久将在邮件界面上包含更多翻译。
- 视频节目(包括来自中国大陆的每日视频新闻)以及数小时每周更新的中文内容和娱乐节目,可选择整部中国影片;整集中国电视节目(可点播热门电视剧、中文情景喜剧、中国和韩国的流行肥皂剧等等);深度新闻杂志、脱口秀以及综艺节目。
- 关于全球事件的中文文字新闻,每小时更新。有关中国的照片新闻,每日更新。
- 热门的中文 Blog,从网络Blog 媒体网络中集成而来。

为了支持这个新门户的启动,AOL 已经开始了一项在美国华裔和中文社区中提升知名度的运动。该宣传运动由纽约的 Kang & Lee Advertising 策划制作,这是一家提供全方位服务的领先营销咨询和传播代理商,专门协助美国公司打进美国亚裔市场。

使用方式:美国 AOL.com 中文网络门户可直接通过网站 http://chinese.aol.com/访问,或通过 AOL.com 免费网络门户 (http://www.aol.com/) 中的国际服务区域访问。