New York, NY – July 15, 2010 – Asians are often referred to as “Model Minorities” within the American society as result of their above average education and income levels. Many Asians adopt prestigious institutions as their alma maters and enter the corporate world with not much more trouble than their counterparts of other races because their cultures generally put a significant emphasis on education However, contrary to what would be assumed from the label given to them, Asian professionals are under-represented past the middle management positions, and even more so on executive levels. Established in 2009, the Asian MBA Leadership Conference (AMBA) was the first ever to bring this particular predicament to light, grabbing the attention of the Pan-Asian community, both in the U.S. and around the globe. It quickly rose to the top of its field as the largest convention for Asian leaders, drawing an impressive 2,500 attendees to its inaugural event.

With the theme, “Connect. Engage. Inspire.,” the Second Asian MBA Leadership Conference and Career Expo to be held at the Jacob Javits Convention Center from August 26th through the 28th promises to provide for over 4,000 present and emerging leaders, the opportunity to connect and build important business relationships and to expand their scope and career potential. Noted executives, public figures, and experts will take to the panels to lead discussions and workshops, and speak on topics such as Investing in Asia, Social Responsibility, Entrepreneurship & Venture Capital, Being an Asian in Corporate America, amongst many others.

The Career Expo to take place on Saturday, August 28th will feature various Industry Networking Sessions, where attendees will have a chance to meet recruiters and industry insiders in Finance, Technology, Government & Public Sectors, Consumer Products, and Pharmaceuticals. The Industry Networking Sessions will present to the participants a concentrated group of people with similar interests and objectives. The Career Expo will also feature Career Clinics and Resume Critiquing Sessions, geared towards helping candidates explore effective job search strategies and equipping them with resume writing tips.

For the full Conference schedule, list of participating employers, business schools, and registration information, please visit www.AsianMBA.org.

The National Association of Asian MBAs (NAAMBA)

NAAMBA is a leading non-profit, professional organization which serves as a platform to unite and empower the Asian American professional community and the pan-Asian professional Diaspora globally by providing them with professional development opportunities, with the vision to foster dialogue and mobilize related stakeholders in addressing critical social, cultural, and economic issues within the workplace and the community. The Second Annual Asian MBA Leadership Conference and Career Expo builds on the momentum generated by the 2009 First Annual Asian MBA Conference, a groundbreaking event which served as a source for initiating and fostering  dialogue on Asian diversity, launched many new exciting careers and provided unprecedented networking opportunities for students and professionals alike.

Contact:

Hanna Hyun
National Association of Asian MBAs
1270 Broadway, Suite 703
New York, NY 10001
T: 212-465-8391
E: Hanna.Hyun@AsianMBA.org

Before attending an event, start your MBA search by learning your top program preferences and finding your ideal business school with MBA Spotlight Survey!
Survey Benefits:

• Survey results reveal your top 5 most IMPORTANT PREFERENCES when choosing a business school
• Before your event you receive ALERT MESSAGES from business schools that MATCH your preferences
• At your event you attend a SPECIAL SESSION to meet your matches (exclusively for survey takers)
• FREE ADMISSION to event!
You can take the survey once you register for an event.

At the event, you will participate in unique event formats that help answer your MBA questions and connect you with business schools.

The event starts with: MBA Panel Presentations cover valuable business school admissions topics and answer a wide range of MBA applicant questions. Panelists are experts in the field and admission representatives. Topics include: How Admission Decisions are Made, Managing Your MBA Career Search, and Financing Your MBA. A 2009 Chicago event attendee said, “Prior to attending the MBA Tour, I was slightly intimidated about going back to school to get my MBA full time, however, after sitting through the admissions process panel presentation and meeting with schools reps face to face, I now feel excited and much more empowered.”

Next comes: Individual School Presentations highlight unique program features in a 30-40 minute session given by admission representatives. Use the presentations to learn detailed information, compare different programs, and prepare for speaking one on one with representatives. A 2009 Atlanta event attendee said, “It was a great opportunity for me to learn the specialty of each school from the individual school presentation. The back to back sessions enable me to easily make comparisons among schools.”

Finally: The Open Fair is strategically placed at the end of our MBA event. This allows you to first gather information from the Individual School Presentations and MBA Panel Presentations in order to prepare for speaking one on one with admissions representatives at the Open Fair. During this time, you have the opportunity to meet with admissions representatives and alumni from a large number of programs. This is the perfect time to ask personal questions related to your MBA search and application process. A 2009 Los Angeles attendee said, “It is a golden opportunity to interact with school representatives and alumni alike. It gives lot of insight about the admission process thus opening up the minds of students and allaying many misconceptions that students might have.”

Tip* It is highly recommended at the open fair you visit with as many schools as possible. A school that you are unfamiliar with could have the perfect program for your MBA goals.

Bonus! Free GMAT Strategy Session! Brush up on your test taking skills with a free GMAT class provided by The Princeton Review. Check www.TheMBATour.com for specific time.

Bonus! Did you take the MBA Spotlight survey? If yes, you are invited to a special session after the Open Fair to meet with your university matches!

It might not be exactly like you think it is. Yes, there is censorship. Yes, it's constant and pervasive. But there's also something deeper - there are cultural forces driving why news media in China is the way it is. Here's what I've learned.

Unlike the States, Chinese news media's main purpose is not to woo advertisers and turn a profit for shareholders the media companies. Instead, news media is the nation's official information channel. That might sound bad, but I've learned there's nothing necessarily intrinsically evil about it. It's just how the government tells the citizens what's going on in one voice.

Relatedly, media here is not about investigative journalism. It's not about going uncover and using hidden cameras. In fact, crimes and conflicts are rarely reported unless it's about to be resolved by the authorities. The sense that everything (especially the bad things) are under control and in rhythm to a "harmonious society" is very, very important here.

Things are watched. People are genuinely conscious that they are being monitored and public criticism is carefully said, at best. Even as I write this, I feel observed. On the one hand, people here (especially the young) resent it. On the other hand, the same people also know the possible instablity that would arise if censorship was suddenly lifted.

And that's really the crux of the tension, few here admire the state of Chinese news media today-- but most still understand its necessity. At least, for the time being. When the earthquake happened earlier this year, the government shut down all TV channels in observance. Think about that-- no TV for one night for the entire country. Most Chinese still respect that big-brother ability to shape stability in a time of extreme crisis. But what it's really creating is a society with the appearance of a very stable and unified exterior, but with a very anxious, inwardly-suspicious and volatile core. Because here, you never feel like you know the truth. You never believe what you're being told. Even when it's really happening.

Ed Tsue is a Chinese American New Yorker (though not necessarily in that order) working for a British advertising company in China developing brand strategies.